AdSense Reborn?

First lets put the myth to bed Adsense was never dead or even seriously ill. It was just that advertisers were not happy with the returns they were getting from the content network. Many stopped advertising and the revenue dropped for publishers. This was partly due to poor quality sites and click fraud. I used to have hundreds of Adsense sites but I've got rid of almost all of them now and started to create very high quality sites that are designed to make over $10 per day.

So how come I am starting to create sites with Adsense once again?

Very recently Google have made changes to the clickable parts of the ads. Whereas before the complete ad was clickable now just the URL and the title are able to be clicked. If you have sites where you blend the ads into your content in the hope of accidental clicks you will have found a big drop in your income.

I believe that Google's long term plan has been to make the content network a much better place for advertisers to place their ads. These changes to the ads will ensure that there are fewer accidental clicks so advertisers will make more profits from the ads. Greater profits mean more adverts.

In the next few months we should see a rise in the value of each click as more advertisers compete for places. Smart pricing will be less of a factor as the quality of pages improve. All in all both publishers and advertisers should benefit.

If you have an Adwords account you can't fail to have noticed how many changes Google are making with regards to the the content network. All these changes have been aimed at attracting more advertisers which is excellent news for publishers.

By building sites with quality content targeted at a specific niche with good organic traffic and a good quantity of advertisers you will be in position to take advantage of increased Adsense revenues. Use only .com domain names and try to avoid hyphens where possible.

By combining free tools like GTrends from Wordtracker and Google's Keyword tool along with bulk domain availability checkers, you will find lots of great domain names that have organic traffic from the start.

I have not intention of telling you that it's going to be easy to make $10 a day from each site. It's not. But by adding unique content to your site and promoting it the right way you will soon start to see reward for your efforts. Try setting a target for the number of visitors or the daily income, i find this helps a lot.

Don't be tempted to place lots of ad blocks on your page. This will only have the effect of reducing your income. Google displays the highest paying ads first down to the lowest. so you may have a $2.50 ad and also 3 $0.05 showing. But by just having 1 ad block displayed in the right place you ensure that the highest paying ads are displayed.

If all this sounds like too much work for $10 a day then you are missing one important fact. Good quality AdSense sites have a high resale value. Usually 6 to 10 times the monthly income. After a few months it is possible that you will have a site that you can sell for over $1000 dollars. Consider creating sites with the sole intention of selling them along with ones you intend keeping.

Don't believe the hype adsense is not dead and it's making a comeback

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